Children: Day Care:Written question - 176513

Asked by Tracy Brabin
(Batley and Spen)

Named Day

'Named day' questions only occur in the House of Commons. The MP tabling the question specifies the date on which they should receive an answer. MPs may not table more than five named day questions on a single day.

Asked on: 08 October 2018
Department for Education
Children: Day Care
To ask the Secretary of State for Education, how much his Department has spent from the public purse on (a) advertising and (b) marketing the 30 hours of free childcare in (a) autumn 2017, (b) spring 2018, (c) summer 2018 and (d) autumn 2018.
Answered by: Nadhim Zahawi
Answered on: 11 October 2018

As of the 30 September 2018, we have spent £268,842.90 on advertising and marketing the 30 hours free childcare offer since it launched on the 1 September 2017. This includes paid for social media advertising, flyers and hosting information about the offer on the Childcare Choices website. The social media communications has been particularly successful, reaching more than 5.3 million people.

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