LORDS

Sainsbury’s and Diageo before Lords Science Committee

19 January 2011

The House of Lords Science and Technology Committee took evidence from Justin King, CEO of Sainsbury’s and Mark Baird, Corporate Social Responsibility Manager of Diageo, from 3.40pm on Wednesday 19 January as part of their inquiry into behaviour change.

Justin King of Sainsbury’s was asked whether Sainsbury’s feel any responsibility for encouraging healthier eating behaviour amongst their customers, why they feel the ‘traffic light system’ of food labelling has not been universally adopted in the food industry and how Government and the private sector can work in partnership to encourage positive behaviour change.

The Committee asked Mark Baird of Diageo whether there is a need for stronger regulation of advertising and product placement on television and how they intend to work with Government to reduce problem drinking.

The evidence session took place in Committee Room 4A of the House of Lords.

Representatives of local authorities, and other groups implementing behaviour change initiatives at the local level gave evidence to the Committee on Tuesday 18 January, including:

  • Judy White, Yorkshire and Humber Health Trainer Team
  • Zena Lynch, Living Well West Midlands
  • Helen Johnston, Great Yarmouth Community Trust 
  • Robin Gargrave, Central YMCA
  • Paul Sacher, MEND Central
  • Zoe Hellman, Weightwatchers
  • Katherine Kerswell, Kent County Council
  • Dr Frank Atherton, Association of Public Health Directors

Further information

The House of Lords Select Committee on Science and Technology is conducting an inquiry into the use of behaviour change interventions as a means of achieving government policy goals. The investigation includes the policy implications of recent developments in research on behaviour change; whether current government behaviour change interventions are evidence-based and subject to appropriate evaluation; and the relationship between government, industry and the voluntary sector in promoting behaviour change.

Public committee sessions are open to everyone, including the press, and follow proceedings from the public gallery.

Image: Press Association

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