Contact details
Westminster
House of Lords, London, SW1A 0PW
Tel: 020 7219 5353
Biography
Lords career
Government Enterprise Champion 2009-10
Name, style and title
Raised to the peerage as Baron Sugar, of Clapton in the London Borough of Hackney 2009
Register of Interests
1: Directorships
Chairman, YouView TV Limited
Chairman and Managing Director, Amsvest Limited (entrepreneurial investment company set up in connection with The Apprentice TV programme; will put the original seed capital into each new Apprentice's trading company)
Director, Aventom Limited (company owned 50 per cent by Amsvest Limited and 50 per cent by winner of The Apprentice 2011 TV programme; designs, develops, produces and markets products for sale and provides consulting services)
Director, Tropic Skin Care Limited (formerly SUSMACO Limited)
Director, Hyper Recruitment Solutions Limited (company owned 50% by Amsvest Limited and 50% by winner of The Apprentice 2012 TV Programme; recruitment consultancy)
Chairman and Managing Director, Amshold Group Limited (electronic communications; Amshold receives payment of the monthly remuneration paid to the Member as Chairman of YouView Limited (see below); and of the monthly fees received by the Member for ongoing advisory services to Amsprop Ltd (see category 4(a))
Chairman and Managing Director, Amsprop London Limited (London real estate; Amsprop receive the payments made to the Member by Viglen Limited for ongoing advisory services)
2: Remunerated employment, office, profession etc.
Host of BBC television programmes "The Apprentice" and "The Junior Apprentice", plus related programming (fees are paid to Amstar Media Ltd)
Royalties from publication of "What you see is what you get" autobiography (Macmillan Publishing; the royalties are paid to Amstar Media Ltd (see category 4(a))
Royalties from publication of "The way I see it" (Macmillan Publishing; the royalties are paid to Amstar Media Ltd (see category 4(a))
Under a contract dated 6 October 2011 the Member will receive fees from Blak Pearl Limited for a Questions and Answers session at O2 Arena London on 20 March 2012; the fees will be paid to Amstar Media Ltd (see category 4(a))
Under a contract between Amstar Media Limited and Youth Enterprise CIC, Lord Sugar will endorse The National Enterprise Challenge and deliver a 60-75 minute Q&A session at a date in 2013 to be finalised
4: Shareholdings (a)
Xengreen Ltd (dormant)
Amshold Group Limited (holding company)
Amstique Ltd (dissolved)
Amstar Media Ltd (media services)
Amshold Ltd (in process of winding up)
Amsair Ltd (aircraft chartering)
Amsair GmbH (dissolved)
Amsair Aircraft Ltd (aircraft chartering)
Amsair Executive Aviation Ltd (aircraft chartering)
Amsprop Ltd (intermediate holding company)
Amsprop Spain SL (property development/trading)
Amsprop Investments Ltd (property investment)
Amsprop Mayfair Ltd (property investment)
Amsprop Financial Ltd (dissolved)
Amsprop Bishopsgate Ltd (property investment)
Amsprop Euston Ltd (property investment)
Amsprop Oxford Ltd (property investment)
Amsprop (No.6) Ltd (dormant)
Amsprop (No.8) Ltd (dissolved)
Amsprop (No.9) Ltd (dissolved)
Amsprop (No.10) Ltd (dissolved)
Amsprop Properties Ltd (property development/trading)
Amsprop Estates Ltd (property development/trading)
Amsgal Properties Ltd (property development/trading)
Amsted Properties Ltd (property development/trading)
Amsprop Central Ltd (property investment)
Amsprop Regent Ltd (property investment)
Amsprop Southbank Ltd (property investment)
Amsprop Piccadilly Ltd (dissolved)
Amsprop Portland Ltd (property investment)
Amsturn Ltd (property development/trading)
Amsprop City Properties Ltd (property investment)
Amsprop USA Holding Inc (intermediate holding company)
Amsprop Florida LLC (property development/trading)
Amsprop Florida Inv LLC (property development/trading)
Deerfield Inv LLC (property development/trading)
Amsprop Dania Beach LLC (property development/trading)
Amsprop Executive Aviation Corp (dormant)
Amshold Securities Ltd (intermediate holding company)
Amshold Trustees Ltd (dormant)
ACL (1997) Ltd (intermediate holding company)
Amshold Investments Ltd (dormant)
Amstrad Consumer Electronics Unlimited (dormant)
Amstrad Espana SA (dormant)
Amsprop London Ltd (property investment)
Amscreen plc (intermediate holding company)
Amscreen Group Ltd (digital media)
Complementary Technologies Ltd (dissolved)
Comtech Embedded Communications Ltd (dissolved)
Comtech Holdings Ltd (dissolved)
Comtech Products Ltd (dissolved)
Amscreen Services Ltd (was Comtech M2M Ltd) (dormant)
Viglen Technology Ltd (computer services)
Viglen Ltd (computer services)
Vigecom Ltd (computer services)
Pedagog Ltd (computer services)
Xenon Network Services Ltd (computer services)
Amsvest Limited (see category 1)
Aventom Limited (see category 1)
Amsvest Limited have a 50% equity interest in Tropic Skin Care Limited (formerly SUSMACO Limited) (see category 1)
5: Land and property
Two freehold reversions: (i) housing in Liverpool, Merseyside, rented to Liverpool Housing Trust; (ii) Bank premises, Clacton-on-Sea, Essex, from which rental income is received
6: Sponsorship
Secretarial and other support is received from staff employed by the Amshold Group of Companies
10: Non-financial interests (a)
Director, Amstar Media Limited
10: Non-financial interests (e)
Trustee, Alan Sugar Foundation (charity)
Empire Partner, The Hackney Empire (charity)